Life Is Too Short For The Wrong Job : Ad Campaign

May 25, 2015
Tired of working that 9 to 5 job in a cramped office space? See how a German online recruitment website aimed to break people out of the mold and find their perfect job through this advertising campaign. Check out the video in the end.  
The Campaign, a German online recruitment website, ran a campaign back in 2006 that won many advertising/marketing awards. The agency Scholz & Friends, Berlin came up with the concept and slogan for the campaign “Life’s too short for the wrong job”. The concept of the advertising campaign was to introduce the idea that there are people behind these machines that are hard at work in cramped spaces